Shringar House of Mangalsutra IPO: Is this a golden chance for long-term investors?
A new exciting opportunity has come up for stock market investors – Shringar House of Mangalsutra IPO. The jewellery sector has always been a strong growth driver for India, and now a company that specializes in the manufacturing and designing of Mangalsutra is coming up with its first IPO. This issue can be a story for investors that promises long-term value creation with a combination of tradition and modern design.
Shringar House of Mangalsutra IPO Opening Date And Size
Shringar House of Mangalsutra IPO is opening for public subscription on Wednesday, 10 September 2025. The company is going to raise ₹400.95 crore through this maiden public issue. This IPO includes a fresh issue of 24.3 million equity shares.
Talking about the allocation structure, up to 50% of the shares will be reserved for Qualified Institutional Buyers, minimum 10% for Non-Institutional Investors and at least 35% have been allocated for retail investors. This distribution shows a balanced approach, which gives every kind of investors a chance to be a part of this growth journey.
Analysts Opinion: Shringar House of Mangalsutra IPO

Anand Rathi Research has given a “Subscribe for Long Term” rating to Shringar House of Mangalsutra IPO. According to analysts, the company has carved out a strong niche for itself in the jewellery market where heritage-driven designs and contemporary styles coexist.
From a valuation perspective, the company is demanding a P/E of 26 times on the basis of its FY25 annualised earnings. Post-issue market capitalisation is around ₹15,911 million, which indicates fair pricing.
The company operates in a working-capital-intensive model, where gold purchase has to be made upfront and clients are given a credit period of 15–20 days. A major part of the money raised through this IPO, Rs 280 crore, will be used for working capital requirements.
Growth Potential and Expansion Plans
Analysts believe that the company can benefit from the formalization of the jewellery sector and the rapid growth of the Mangalsutra segment. The company plans to expand into hitherto untouched regions by building a new supply chain network and also strengthen its presence in global markets.
According to a report by Master Capital Services, the Indian Mangalsutra market, which is currently valued at ₹178 billion, is estimated to reach ₹303 billion by 2032. This growth is driven by consistent wedding demand and demand for personalization. Shringar House of Mangalsutra IPO is perfectly positioned to capture this wave.
The company is strengthening its client base, expanding into new regions, and actively investing in brand-building initiatives. Hence, Master Capital Services has also termed this IPO as a good option for long-term investors.
Shringar House of Mangalsutra IPO GMP (Grey Market Premium)
According to market sources, Shringar House of Mangalsutra IPO shares are trading around ₹195 in the grey market. This is about ₹30 more than the IPO’s upper price band of ₹165 per share, which reflects an 18.2% premium. GMP is always an early sentiment indicator and it clearly shows that there is strong demand among investors.
Shringar House of Mangalsutra IPO Important Dates
The IPO subscription window will open from 10 September and will run till 12 September 2025. The allotment finalisation date has been set as 15 September and shares will be credited to the demat accounts of successful investors by 16 September. Shringar House of Mangalsutra shares are expected to be listed on the stock exchanges on 17 September 2025.
The registrar of this IPO is MUFG Intime India, while Choice Capital Advisors is acting as the lead manager. The company has clearly mentioned that a major portion of the IPO proceeds will be used for working capital and the rest for general corporate purposes.
Should you invest in Shringar House of Mangalsutra IPO?

If you are a long-term investor who wants to participate in a niche and fast-growing category in the jewellery sector, then Shringar House of Mangalsutra IPO can be a strong candidate for your portfolio. With a fusion of heritage and modern design, the company has created its distinct identity and future expansion plans make its growth potential stronger.
Positive ratings from analysts and healthy premium in the grey market indicate that this IPO can be a golden opportunity for investors. But, as it is always said, stock market investments come with risks, hence it is important to consult your financial advisor.
Disclaimer:
This article is for informational purposes only. The views and analysis given in it are based on the reports of market experts. Investing in the stock market can be risky, so before taking any investment decision, take the advice of your financial advisor.
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